by Holly Richardson | Aug 15, 2020 | Branding, Small Business |
Creating, developing, and promoting your brand is instrumental to the success of your business. It is needed to build your client base and gives your customers an idea of what you have to offer. Forming this vision can be very expensive when contending with big-name...
by Holly Richardson | Jul 9, 2020 | Branding, Small Business |
If you are a forward-moving company that has already developed a Crisis Strategy, then you are ahead of the game. Research shows that only 49% of American businesses have a crisis intervention plan in place. The purpose of the plan is to proactively think through...
by Holly Richardson | Jun 20, 2020 | Branding, Small Business |
In today’s ever-changing society more fathers are breaking the traditional gender roles by staying at home with their children while mothers take on the task of heading to work daily. With Father’s Day approaching, now is the time to think about branding the “Modern...
by Holly Richardson | Jun 4, 2020 | Small Business |
The novel coronavirus outbreak has put our world on lockdown and prompted business leaders everywhere to tell employees to take their laptops home to work, to prevent COVID-19 spread in the workplace. Although multiple countries are preparing to open back up slowly,...
by Holly Richardson | May 7, 2020 | Small Business |
Today, almost everyone experiences some form of workplace stress. Workers are often given too many tasks to complete on short deadlines. People spend more time at the office than they do at home. On top of this, working women often feel even more overwhelmed. This is...
by Holly Richardson | Apr 9, 2020 | Branding, Small Business |
Building a brand is best achieved by developing a reputation in the community for having expert knowledge within your industry niche. Here are three engaging strategies to use when building your brand’s image as an industry leader: Communicate Your Availability:Get...